Look at your calendar - it's 2014.

You're looking at your calendar and saying, "What? It's freaking November, you goofball!"

A party so good, you don't remember it yet.

Nuh-uh, my friend, Thanksgiving is but a pleasant memory, Christmas returns are underway, and you're not quite over that New Year's day hangover.  In fact, it's almost time for that NFL "Big Game" party (I hope it's featuring this team right here).

Because, in marketing terms, it's January (or even February or March), my friend.

If you haven't planned out January/February/March already (much less the whole year), you're already behind and you may miss critical deadlines for marketing things you want to do, including:

• Advertising in publications such as magazines
• Direct mail or catalog runs
• Display advertising
• Television and radio advertising

Look, you don't want to find yourself on January 2 saying to yourself, "Hokay, now what am I going to do now?"

Now - today - is the time to sit down, think about next year, and decide what your tactics and budget is going to be, and start engaging partners if needed.

Q1 is a period that is soft for many of us, so get on it NOW, because if you don't, you may find your leads and your business drying up, and you don't want that, do you?

Need help?  Drop me a note here: AbanicoMktg@gmail.com